Tuesday, December 17, 2013

Rihanna the New Face of Balmain

(photo: Inez van Lamsweerde/Vinoodh Matadin for Balmain)

She had been hinting all summer long, teasing her followers with snaps posted on Twitter and Instagram of her visiting the Balmain headquarters in Paris with Balmain's creative director Olivier Rousteing.

And now "The Wait is Over" as the singer and style icon just announced via Twitter that she is the new official face of Balmain for the Spring 2014 campaign.  And along with the news, Rihanna posted a couple photos to give a sneak peek of the new campaign, to roll out in January.

(photo: Inez van Lamsweerde/Vinoodh Matadin for Balmain)

One ad features her clothed in a denim and chain ensemble, featuring off the shoulder details, large gold chain cuffs and an equally attention grabbing belt.

The second look features a loose fitted, pink houndstooth robe cinched in with a gold and white chain belt, utilizing the same gold chain cuffs, and curly bob cut hair.

We're excited to see the rest of the campaign with it comes out, what about you?!

Posted by:  SV

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