Tuesday, June 30, 2020

Basic Skincare Routine For Beginners!

Components Of A Core Skincare Routine

1. Cleanser

Our skin collects sweat, oil, bacteria, and dirt. Cleaning that off every day is good for our skin - as long as it's done gently! Cleansing can also help treat acne and it prepares the skin for any actives or treatments that you may be using.

It's a good idea to use a cleanser at night, to wash off the gunk that builds up throughout the day. In the morning, depending on your skin's needs, you can use a cleanser or simply rinse with water.

A good cleanser is one that leaves your skin feeling soft and maybe a bit moisturized - not dry, tight, or ‘squeaky clean.’

2. Moisturizer

Even when we have a wonderfully gentle cleanser that doesn't dry us out, it still removes some of the oils that help keep our skin supple and moisturized. To restore these, and add some other beneficial ingredients, we use a moisturizer.

A good moisturizer nourishes the skin and improves our skin's barrier. That helps treat and prevent obvious things like dryness, but also less-obvious concerns like oiliness, acne, fine lines, and leftover acne marks. It’s especially important to have a good moisturizer (or a few!) if you plan on using any potentially irritating actives in the future.

3. Sunscreen

Whenever we're exposed to the sun, it affects our skin in different ways. Some are good - it can boost our mood and influences our sleep-wake rhythm. But some are more harmful; it causes skin cancer and sunburns, as well as fine lines and hyperpigmentation.

We don't want people to be scared of the sun, but we do encourage everyone to be smart and protect themselves. There are a lot of options nowadays of good sunscreens - not all of them are greasy, thick, and white!

There are also some actives that make your skin more sensitive to the sun (like retinoids, AHAs, and benzoyl peroxide); if you're planning on using those in the future, having a good sunscreen in your routine is a must.

So if you’re planning on using those in the future, or want to prevent skin cancer, fine lines, and hyperpigmentation, it’s important to use a good sunscreen!

Example Routine
Here’s a hypothetical routine with the products listed above - your routine may look different depending on the products you use and your skin concerns.


Rinse with water or use your Cleanser






Feel free to deviate from this as needed - for example, some people may not need to use a moisturizer in the AM (especially if their sunscreen is moisturizing!), and that’s ok! Do what works for you.

Source: Pinterest/Reddit

Friday, June 26, 2020

Clear Heels, Sandals, Wedges!

Hey girly, are you ready to feel those Cinderella vibes all Summer long? This year we are heavily in love with clear heels. As People said, "Taking a cue from some fashionable celebs and showing you how to try out the hottest pieces — heels can be worked into your wardrobe for day or night, no matter what your style vibe is." Clear heels can be a staple piece for any outfit considering how versatile this trend is. Transparent heels are very effective in making you look taller and leaner because it makes your legs look like they are never-ending. They are like the Nude pumps 2.0! That's why many celebrities like Kim Kardashian West and Kylie Jenner continually pair clear heels with their look. Now if your not a heels gal you can rock this trend with varying styles like sandals or wedges. Here at UrbanOG we carry a vast variety of perspex shoes to satisfy your glass slipper needs! Got your favorite pair of UrbanOG lucite heel, sandals, etc? Make sure to #LOVEUOG for a chance to be featured on our page love!

Source: UrbanOG | Pinterest

Wednesday, June 24, 2020

Trendy Nail Colors For Summer 2020!

Hey girly! Debating on what to get for your next manicure? Even though some nail salons are slowly opening-up after the pandemic, many are still warry about safety precautions. Well, worry no more because these styles are totally easy to do by yourself and at home. Social distancing precautions approved! It's Summertime and time for you to show off your fresh mani and pedis with the RIGHT color/style! This Summer 2020 we have curated our top trendsetter looks you can emulate at home to look popping af and have everyone complimenting, "I love your nails." Got a super cute set you want to show off? Make sure you #LOVEUOG on Instagram for a chance to be featured on our page!

1. Cow Print Nails: It is very easy to make the cow manicure. You just need a white base nail polish and, as soon as it dries out, you can create irregular black spots. It very quick and easy to make at home, with no professional aid needed.

2. Subtle Stripes: Take two complementary colors like periwinkle and seafoam that look so cool when paired together in this graphic design.  Just paint a base color and your complementary color in the middle with a stripe. Interchange the base and complementary color for a chic look. 

3. Lemon Yellow: This is the perfect Summer color and adds a zest against your skin. Make sure you pick a color that is bright.  We recommend OPI nail lacquer in  Don't Tell A Sol. 

Source: Pinterest

Friday, June 19, 2020

Get The Look: Kim Kardashian Nude Look

“Keeping Up With the Kardashians” star wore a pair of very on-trend nude clear heels. Flip flop heels are all the rage right now and can turn an average look into ultimate chic. This Summer we have been loving lucite thong heels and no doubt this reality star loves them too! They are very versatile and comfortable. This cute heel is actually a wedge, a clear wedge but the translucent effect makes these wedges look like heels. We love how Kim Kardashian paired these heels with a nude crop top and nude pants for a monochromatic look. Got a cute similar look? Make sure you #LOVEUOG on Instagram for a chance to be featured on our page!

Source: Pinterest

Wednesday, June 17, 2020

Trend Alert: Tie Dye!

There is no doubt that Summer is one of the best seasons for fashion. At UrbanOG we have been loving the new age tie-dye pattern. Tie-dye print adds a colorful and vibrant look to your outfit and just screams fun and Summer! "If there's one trend that's nearly inescapable at the moment, it's without a doubt tie-dye. The psychedelic print is so big we've actually crowned it the animal print of Spring (another trend it coincidentally goes so well with). Well, we weren't kidding when we predicted it would take over the world because now that it's almost summer, we're seeing it everywhere. The most stylish people in fashion are taking tie-dye and running with it." Quotes, Who What Wear article. Celebrities like Kylie Jenner, Gigi Hadid, and Kendall Jenner have all been spotted rocking this trend. Here are our favorite ways to incorporate the ever so popular tie-dye trend into your wardrobe. Got a cute tie-dye look featuring our products? Make sure to #LOVEUOG on Instagram to receive a shoutout from us!

1. Casual/Comfy: If you are going to wear the print. Wear it all over with a matching set. A cropped sweater and sweatpants or sweat shorts with sneakers is a trendsetter way to sport this print.

2. Wear it with biker shorts!: The most versatile way to rock this print and be majorly on-trend is with a tie-dye top with biker shorts. You can pair the top with complementary colored shorts or any neutral-colored biker shorts. 

3. Add a hint: Wear complementary or neutral colors and add a hint of this print either on shoes, sandals, or socks.

Source: Google/Pinterest

Monday, June 15, 2020

Trend Alert: Rainbow Fashion!

The month of June was chosen for LGBT Pride Month to commemorate the Stonewall riots, which occurred at the end of June 1969. As a result, many pride events are held during this month to recognize the impact LGBT people have had in the world. The colors reflect the diversity of the LGBTQIA community, as the flag is often used as a symbol of gay pride during LGBTQ rights marches. While this use of the rainbow flag originated in San Francisco, it is now used worldwide.  Show your pride and support by rocking the vibrancy of rainbow colors.  We at UrbanOG fully support LGBTQIA individuals and love the symbolism that the rainbow flag represents.  Check out some of the trendiest rainbow shoe weather it is sandals, heels, boots, etc.  You do you babe! Remember to show your pride by rocking rainbow colors this month. Oh and don't forget to #LOVEUOG with a rainbow style to be featured on our Instagram!