Wednesday, February 6, 2013

Marc Jacobs for Diet Coke

Mark Jacobs is taking it off..... for Diet Coke?  While you calmly return your jaw to the full and upright position, we have a bit of news:  Marc Jacobs has been named the creative director of Diet Coke.

The Louis Vuitton designer will create a limited edition line of bottles and cans, celebrating Diet Coke's 30th anniversary, for the 2013 year.  Following in the fashionable footsteps of Jean-Paul Gaultier and Karl Lagerfeld, both former creative directors for the sudsy drink, Mark Jacobs is looking forward to the new role added to his already sparkling title.

And to top it all off... or, rather... to take the top off of it all.... Marc Jacobs stars in a new short film for Diet Coke, wearing nothing but a pleated skirt, dress socks and shoes!  Love it!

The add may teeter on the cheesy a bit, but at nearly age 50 (in a couple months) we can't help to admit the designer looks pretty amazing.  The ad is an homage to the drink's very iconic Diet Coke Hunk ads that were hot in the 1990s.

So what do you think?  Does this quench your thirst?

Posted by:  Spankie

(photos: Diet Coke)

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